Margaret Pederson has been serving as an Independent Corporate Director for public companies since 2011, private companies since 1996, and industry associates and other not-for-profits since the 1980s.
Pederson’s leadership on boards was recognized by Directors & Boards when she was named a “Director to Watch.”
Pederson focuses on transforming organizations to meet 21st century opportunities and challenges: identifying emerging customer needs, addressing the impact of disruptive technology, understanding competitive changes, creating new market opportunities and repositioning mature businesses.
Since 2011, Pederson has provided Viad with industry expertise in the exhibitions and events space as well as insights into strategy, innovation, digital and marketing trends, new technology, and global change that can impact the business. Board committees have included:
- Innovation and Marketing Strategy Committee - Chairman
- Governance & Nominating Committee
- Human Resources & Compensation Committee
Since 1996, Pederson has advised management on innovation, strategy, finance, positioning, and new business opportunities. Collaborative efforts have reached record profits (+20% in annual revenue for the last five years), led by creating market-leading positions in core industries, opportunities in new markets, and growing globally with international sales now accounting for more than 40% of the business. Board positions have included:
- Strategy Committee - Chair
- Corporate Secretary
- President, Connecticut Chapter